The Longest Week: Brands as Curators
Curators = Humans
Via @joshsternberg:
Just published a piece on Digiday about how brands are stepping up their curation game and what it means for consumers of content, as well as consumers of the brand.
Brands need to be careful in not only what, but how much they curate. There can’t be articles that make the reader question why…
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runschiffrun said:
My boss was just talking about this article - nice work!
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